A organização do Festival Internacional de Criatividade de Cannes anunciou, nesta quinta-feira (8), os profissionais que irão compor os júris de shortlist da edição de 2025. A função desses jurados é analisar, em primeira instância, as categorias com maior volume de inscrições, exercendo um papel fundamental no processo seletivo das peças que avançam às etapas finais de premiação.
O júri deste ano é composto por representantes de 79 países, incluindo nações estreantes como Azerbaijão, Bósnia e Herzegovina, Islândia e Mongólia. A pluralidade geográfica reforça o compromisso do festival com uma perspectiva global da criatividade publicitária.
A fase seguinte, que define os premiados com Leões, já teve seus jurados divulgados no último dia 17 de abril. A seguir, destacamos os nomes dos profissionais brasileiros selecionados para integrar os júris de shortlist:
Brand Experience & Activation Lions:Viviane Duarte | CEO, Plano | Brands & Purposal, Brazil
Creative Strategy Lions:Thais Souza Nicolau | Marketing Director, Nomad, Brazil
Design Lions:Lucia Müller | Creative Director, Ideal Axicom, Brazil
Direct Lions:Marcelo Bruzzesi | Regional Executive Creative Director, Havas, LATAMEdgard Gianesi | Chief Creative Officer, DAVID, USA
Film Craft Lions:Nicole Godoy | Head of Production, VML, Brazil
Industry Craft Lions:Rafael Gil | Chief Creative Officer, Artplan, Brazil
Media Lions:Manzar Feres | Globo Managing Director, Advertising, Globo, Brazil
Outdoor Lions:Carla Alonso Cancellara | VP of Creative, Fbiz, Brazil
PR Lions:Rejane Romano | ESG Director, Publicis Groupe, Brazil
Film LionsAndre Pedroso | Chief Creative Officer, Delta MullenLowe, Ecuador
Brand Experience & Activation Lions:Carolina Pinheiro | CEO, Inbrax, Chile
Social & Creator Lions:Rafael Gonzaga | Executive VP, Executive Creative Director, WEST BBDO, USA
Todos os jurados de shortlist, abaixo:
Classic Track
Audio & Radio Lions:Amanda Smith | Creative Director, BUCK, the NetherlandsAthina Afton Lalljee | Creative Director, McCann, CanadaChesley Maddox-Dorsey | CEO, AURN, USAFadi Mroue | Chief Creative Officer, SRMG, Saudi ArabiaJon Austin | Co-Founder and Creative Lead, Supermassive, AustraliaLaura Tohtua | Creative Director, N2 Creative, FinlandLovemore Muzwayine | Sound Designer, Aquanote Productions, South AfricaMarlene Bacher | Creative Director, Jung von Matt DONAU, AustriaRamiro Rodriguez Gamallo | Chief Creative Officer and Partner, GUT, Argentina
Film Lions:Alexis Bronstorph | Chief Creative Officer, No Fixed Address, CanadaAlfred Wong | Chief Creative Officer, VML, Hong Kong SARAndre Pedroso | Chief Creative Officer, Delta MullenLowe, EcuadorAndy Del Rosario | Associate Creative Director, McCann Worldgroup, the PhilippinesArm Buddhaphol | Executive Creative Director, Rabbit’s Tale, part of Accenture Song, ThailandBen Coulson | Chief Creative Officer, dentsu, APACCristóbal Pérez-Gazitúa S. | Founder and Chief Creative Officer, Believe, ChileDamien Guiol | Chief Creative Officer, Change an FCB alliance, FranceJenna Livingston | Global Creative Director, Meta, GlobalJexy Holman | Executive Creative Director, LePub New York, USAJoffre Carmona | Global Chief Creative Officer and Founding Partner, Buentipo, GlobalLeah Churchill-Brown | Executive Producer, Exit Films, AustraliaLouise Bonnar | Head of Film, Havas London, UKLuca Cortesini | Chief Creative Officer, DDB Group, ItalyMaarten De Maayer | Creative Director, Publicis Groupe, BelgiumMahmoud Shokri | Creative Director and Co-Founder, ABDULLAH & SHOKRI, EgyptNuno Riça | Creative Director, BAR Ogilvy, PortugalPeter Kain | Executive Creative Director, BBDO New York, USARebecca Bourke | Founder and Executive Producer, Assembly Ireland and Apex UK, Ireland and UKRikke Sofie Jacobsen | Senior Creative and Partner, POL, NorwaySara Samsøe | Executive Producer and Head of Production, new-land, DenmarkSeulki Lee | Executive Creative Director, Cheil Worldwide, South KoreaSharon Mills | Lead Creative Consultant, SMC Consulting, GhanaSophie Gold | President, Eleanor, USATian It Ng | Chief Creative Officer, Publicis Communications Beijing, Mainland China
Outdoor Lions:Alejandro Barrera | Executive Creative Director, McCann Worldgroup, ColombiaAmber Ward | CEO, Invisible North, USAAmy Weston | Executive Creative Director, Clemenger BBDO, AustraliaAnne-Claude Chénier | Chief Creative Officer, Cossette East, Cossette, CanadaBiboy Royong | Executive Creative Director, Dentsu Creative, the PhilippinesBruno Trad | Creative Director, Alma DDB, USACarla Alonso Cancellara | VP of Creative, Fbiz, BrazilEnkhbayasgalan Tungalag | CEO, KMG Creative Group, APACFumani Khumalo | Creative Group Head, VML, South AfricaHanna Meijer | Senior Art Director, Åkestam Holst NOA, SwedenIstván Bracsok | Chief Creative Officer and Founding Partner, White Rabbit Budapest, HungaryJanez Rakušček | Executive Creative Director, Luna \TBWA, SloveniaKaty Hopkins | Executive Creative Director, Iris, UKKristine Holzhausen | Chief Creative Officer, Leo, GermanyLauren Smith | Executive Creative Director, 72andSunny, USAMichele De iuliis | Associate Creative Director, Havas Middle East, United Arab EmiratesNikki Lindman | Creative Director, VCCP London, UKRicardo Avilés | Chief Creative Officer, LePub, MexicoRobert Slovak | Creative Director, Slovák & Friends, SlovakiaSachini Imbuldeniya | CEO, House of Oddities, UKSandra Amachree | Head of Communications – Marketing, HEINEKEN, NigeriaSeung Jae Lee | Chief Creative Officer, IDEOT, South KoreaSheng Jin Ang | Executive Creative Director, MullenLowe, SingaporeStefania Siani | CEO and Chief Creative Officer, Serviceplan Italia, ItalySteph Cajucom | Senior Creative Director, Amazon Brand Innovation Lab, USA
Craft Track
Design Lions:Basel Jumaa | Executive Creative Director, VML, JordanBrandt Botes | Head of Design, Dentsu Creative, South AfricaClara Mulligan | European Head of Design, Managing Partner, Anomaly, EuropeDever Thomas | Partner, Design, Work & Co, part of Accenture Song, DenmarkGerardo Ortiz | Co-Founder / CEO, Brands&People, MexicoHrafn Gunnarsson | Creative Director, Brandenburg, IcelandJean-Jacques Charrais | Creative Director, W Conran Design, FranceKoutouan Luc Emmanuel Aboussou | Group Creative Director, Publicis West Africa, West AfricaLauren Kimball | Executive VP, Experience Design Director, Edelman, USALucia Müller | Creative Director, Ideal Axicom, BrazilMarianne Waite | Global Director of Inclusivity, Interbrand, GlobalMichael Wilk | Global Head of Art, Serviceplan Group, GlobalNari Moon | Creative Director, INNOCEAN, South KoreaPaul O’Brien | Design Director, Elmwood, UKZeynep Orbay | Creative Director, Wieden+Kennedy, the Netherlands
Film Craft Lions:Alexandra Roussel | Head Executive Producer, Eddy Production, FranceAnastacia Lee | CEO and Executive Producer, DBLA hybrid production studio, UzbekistanAsma Humayun | Global Creative Director and Senior Producer, Shiny Toy Guns, Pakistan and GlobalDavid Mesfin | VP Creative Director, INNOCEAN, USADiego de la Maza | Chief Production Officer, Deutsch, USAElie Fahed | Film Director, See You on Set Films, LebanonEva de Lera | Founder and Executive Producer, Lobo Kane, SpainGiant Kung | Chief Creative Officer and Writer, Ogilvy, TaiwanJulian Maira | Director, 14 al Centro, LATAMKevin Jin | Chief Creative Officer, BBDO Shanghai, BBDO China, Mainland ChinaKonstantin Trendafilov | Founder and Creative Director, Human, BulgariaLiesl Lategan Kyriakou | Founder and Executive Producer, Spitfire Films, South AfricaMaria Teresa Benvenuto | Creative Executive Producer, Canica Films, PeruMeji Alabi | Director, RSA Films and JM Films, UKMelissa Tifrere | Chief Production Officer, Havas Creative Network, USANayla Chacra | Head of Post Production and Executive Producer, Prodigious, GlobalNicole Godoy | Head of Production, VML, BrazilNneka Onuorah | Filmmaker, Nneka Productions, USAVivek Dubey | Director, Manjumaa, IndiaWandile Zulu | CEO, Pitch Black Post, South Africa
Industry Craft Lions:Arnab Ray | Executive Creative Director, Landor, IndiaDevaksha Vallabhjee | Creative Group Head, FCB Africa, South AfricaFarid Bawa | Head of Design, 180 Amsterdam, the NetherlandsGenevieve Wilkins | Executive VP, Creative, ROKK Solutions, USAGianni Tozzi | Global Chief Creative Officer, FutureBrand, ItalyGiannis Vassilopoulos | Group Creative Director, Frank&Fame, GreeceJelena Fiškuš | Creative Director and Co-Founder, Studio Sonda, CroatiaOlivier Le Lostec | Creative Director, DDB Paris, FranceOsvaldo Restrepo | General Creative Director, Corkidi Studios, PanamaRafael Gil | Chief Creative Officer, Artplan, BrazilRosie Stone | Associate Creative Director, Leo, AustraliaSerena Di Bruno | Chief Creative Officer, BBDO, Italy
Engagement Track
Direct Lions:Andrea Cook | CEO, JAM CRM, CanadaBenjamin Anyan | Group Creative & Strategy Director, Publicis West Africa, Central And West Africa RegionChristina Aventi | Chief Strategy Officer, BMF, AustraliaClíona Hayes | Senior Director of Global Brand and Advertising, Indeed, GlobalDonovan Bryan | Executive Creative Director, McCann, GermanyEdgard Gianesi | Chief Creative Officer, DAVID, USAHope Nardini | Global Executive Creative Director, Grey, GlobalHwee Peng Koh | Creative Partner, Blak Labs, GlobalKlára Palmer | Chief Creative Officer, DDB Prague, Czech RepublicLinda Kachingwe-Sisya | Executive Marketing & Communication Head – Africa and International, Rand Merchant Bank, GlobalMarcelo Bruzzesi | Regional Executive Creative Director, Havas, LATAMMarcelo Waintraub | Chief Creative Officer, From, UruguayMartino Caliendo | Associate Creative Director, Impact BBDO, UAEOrkhan Karim | Founder, Executive Creative Director, Endorphin, AzerbaijanPrajato Guha Thakurta | Co-Founder and Chief Creative Officer, MANJA, IndiaSalim Mohamed | Head of Strategy (Creative & Media Practice), Dentsu, MalaysiaSandrine Le Goff | Executive Creative Director, LePub Amsterdam, the NetherlandsSarah Mestarihi | Creative Director, M+C Saatchi Group, QatarTanya De Poli | Founder and CEO, Founders, USATara Lawall | Chief Creative Officer, Rethink, USAWinona Wee | Senior Creative, Wieden+Kennedy London, UK
Media Lions:Abby Wong | Chief Strategy Officer, Greater China, IPG Mediabrands, Greater ChinaAmanda Morrissey | Global President and Chief Growth Officer, iProspect, dentsu, GlobalBrooke Leland | President, Mekanism Media, CanadaClaudelle Naidoo | CEO, GroupM, Sub-Saharan AfricaDaniel Shepherd | Group Chief Strategy Officer, Omnicom Media Group, MENADavid McCallen | Chief Strategy Officer – APAC, OMD, APACElizabeth Anyaegbuna | Co-Founder, 16x9media, UKHaris Mujanović | CEO, Via Media, Bosnia and HerzegovinaHarry Walker | Director, Agencies & Media, Google, Spain and PortugalIan Mc Grath | Chief Operations Officer Media, dentsu, IrelandJolene D’Souza | Group Strategy Director, Special, Aotearoa New ZealandJuan Rafael Fabián | Founder and Chairman, Minderlust Group, Dominican RepublicLara Arbid | CEO, Initiative and Magna Global, MENATLara Jelinski | CEO Austria and Media Switzerland, dentsu AG, Austria and SwitzerlandMahesh Krishna | Executive VP of Strategy, Spark Foundry, USAManzar Feres | Globo Managing Director, Advertising, Globo, BrazilNataliya Morozova | Managing Partner, Havas Village, UkraineNicolas Piris | Global Head of Client Marketing, Bloomberg, GlobalSibel Ülkü | Executive Client Lead, GroupM and Wavemaker, TurkeySumanta Ganguly | Chief Strategy Officer, Ogilvy Africa, Sub Saharan AfricaTakamasa Hirai | Senior Planning Director / Vertical Planner, ADK Marketing Solutions, JapanTracey Afuwape | Chief Strategy Director, PHD, NigeriaVineeth Dhruvan | CEO, Publicis Media, Vietnam
PR Lions:Angelina Villanueva | Chief Marketing Officer, Asia Business Unit, McDonald’s, AsiaBridget Jung | Executive Creative Director, Ogilvy, AustraliaCarme Miró | CEO, APPLE TREE, EMEAChristian Anhut | Chief Creative Officer, Edelman, GermanyDaryl Ho | Managing Director, We. Communications, SingaporeFlorencia Kessler | Global Creative Reputation Officer, Grey, GlobalHolly Gilbert | Executive VP, Dentsu Creative, USAKhangelani Dziba | Group Divisional Head: PR & Influencer Marketing, RAPT Creative Agency, South AfricaLorella Gessa | Chief Communications Officer, Vivendi, FranceMarta Sigarán | Partner – Country Manager, CCK, El SalvadorMasashi Kitaichi | Managing Director, Havas Red, JapanNina Pickup | Executive Sustainability and Creative Strategist, UKPeter Jacob | Managing Director, MENAT, Current Global, MENATRejane Romano | ESG Director, Publicis Groupe, BrazilSarah Hargrave | CEO, Porter Novelli, UKTony O’Neill | Executive VP, Executive Creative Director, Golin, USA
Social & Creator Lions:Adriana Gomez Gil | Influencer Marketing Team Leader, Human To Human, SpainAndre van Niekerk | Global Digital Partner and Head of Digital Operations, Carat, GlobalAsawin Phanichwatana | Creative, ThailandCarolina Eugenia del Hoyo | Regional Marketing Director, Fratelli Branca, ArgentinaCésar Castaño | Executive Creative Director, Monks, ColombiaEnoma Edevbaro | Head of SEK Social, SEK, FinlandErika Romero | Creative Director, Tazi Almaty/ FCB, KazakhstanEstelle Khayat | Associate Strategy Director, Leo, MENAFrank Cartagena | CEO, MullenLowe, USAIbrahim Seck | Creative Director, Monks, FranceJeannette Bohné | Managing Director, Serviceplan Berlin, GermanyMaría Madriz | Creative Director, Joystick, FIFCO, Costa RicaMike Sharman | Chief Creative Officer, Retroviral, South AfricaMohammed Ajawi | Director of Digital Experience, Ogilvy, UAENabil Sarih | Creative Director, VML Casablanca, MoroccoRafael Gonzaga | Executive VP, Executive Creative Director, WEST BBDO, USAShohei Ooishi | Copywriter, TBWA\HAKUHODO, JapanSmaran Jworchan | Creative Business Partner, TikTok, AUNZSophie van der Schaft | Founder and co-CEO, AndAgencyAmsterdam, the NetherlandsStar Kachisa | Head of Marketing, Spotify, Sub-Saharan AfricaVicky Lee | Executive Creative Director, Medialand Digital Strategy, Taiwan
Entertainment Track
Entertainment Lions:Abdul Karim Abudullah | CEO, Culture Management Group / Afrofuture Festival, GhanaCalvin Innes | General Manager and Executive Creative Director, Jung Von Matt NERD, GlobalCathy Boxall | Global Head of Entertainment, Dentsu, GlobalDawn Reese | President, Mediabrands Content Studio, USAJoshua Burke | Global Head of Music & Culture Marketing, The Coca-Cola Company, GlobalMaiya Kinoshita | Creative Director, TBWA\Media Arts Lab Tokyo, JapanMatthieu Elkaim | President and Chief Creative Officer, Ogilvy Paris, FranceRajika Mittra | Managing Partner, Havas Play, IndiaSascha Kuntze | Chief Creative Officer, BBH Asia Pacific, SingaporeValentina Hoyos | Marketing Lead, Spotify, LATAMWarangrat Rattanabumrung | Creative Director, SOUR Bangkok, Thailand
Experience Track
Brand Experience & Activation Lions:Abu Sayed Mohammad Nurur Rahman | Executive Creative Director, Grey Dhaka, BangladeshBartosz Jeglejewski | Creative Director, McCann, PolandBeryl Agyekum Ayaaba | CEO, EchoHouse Africa, GhanaBrenda Jácome | Creative Director, DDB, ColombiaCamilo Guanes | Founder – Chief Creative Officer, Oniria\TBWA, ParaguayCarolina Pinheiro | CEO, Inbrax, ChileDare Oyegbola | Head Agency Operations at Havas Play Nigeria and Ghana, Havas, Nigeria and GhanaEmma Robbins | National Executive Creative Director, M+C Saatchi, AustraliaFacundo Paglia | Chief Creative Officer, Lopito Ileana & Howie, Puerto RicoFiras Ghannam | Executive Creative Director, VML, Saudi ArabiaHang Nguyen Thi Thu | Business Unit Director, Unilever, VietnamJimena Archundia | Country Manager, VaynerMedia, LATAMJoanne Tong | Managing Director, IPG Mediabrands, Hong Kong SARJohn Bergdahl | Head of Creative, Forsman & Bodenfors, SwedenJordan Cuddy | Executive VP, Global Head of Brand Experience, Monks, GlobalJosé Figueroa | Chief Creative Officer, Grativi BBDO, GuatemalaKai Heuser | Executive Creative Director, AKQA, GermanyKevin Mulroy | Partner and Executive Creative Director, Mischief, USALeah Meranus | CEO, dentsu X, North AmericaMotonori Sugiyama | Executive Creative Director, Droga5 Tokyo, part of Accenture Song, JapanNathaël Duboc | CEO, Dentsu Creative, FranceNeville Shah | Chief Creative Officer, FCB Kinnect, IndiaRegan Grafton | Chief Creative Tinker, Thinkerbell Aotearoa, Aotearoa New ZealandRobert Thompson | Head of Marketing and Communication, Sanlam Investments, GlobalRona Yakobi | Owner and VP Creative, Rona & Ido, IsraelSarah Berro | Head of Creative, Vice Media, MEAViktor Jacobsson | Creative Director, Uber, the NetherlandsViviane Duarte | CEO, Plano | Brands & Purposal, BrazilYuan Chuang | Creative Director, Leo, Taiwan
Health Track
Health & Wellness Lions:Aleisia Gibson Wright | Founder and President, GW Health Public Relations, USAAlex Frias | Executive VP, Global Marketing, Steve Madden, GlobalCheryl Horsfall | Executive Creative Director, adam&eveDDB, USACurtis Westman | VP, Associate Creative Director, AREA 23, an IPG Health Company, CanadaLuciana Olivares | CEO, Boost Brand Accelerator, PeruMaiko Banno | General Manager in Healthcare PR, OZMA PR Inc., JapanMark Verhagen | Executive Creative Director, VML, IndonesiaMelle Hock | US Chief Strategy Officer, Global Strategy Lead, Unilever, Edelman, GlobalMichael Duffy | Brand & Innovation Head, AMEA Region, Opella Consumer Healthcare, AMEAMike Brightley | Creative Director, Langland, GlobalRaluca Kovacs | Chief Strategy Officer and Founder, Better, RomaniaRifah Qadri | Executive Director Marketing & Corporate Communications, easypaisa digital bank, PakistanThomas Amoedo | Managing Director, Landia, Mexico
Strategy Track
Creative Strategy Lions:Arun Iyer | Co-Founder and Partner, Spring Marketing Capital, IndiaCatherine Bannister | Chief Strategy Officer, TBWA RAAD, MENAEla Gökkan Savci | CEO, MullenLowe, TurkeyJoseph Temitope | Director, Brand Strategy, Dentsu Creative, NigeriaMariam Asmar | VP, Brand and Strategic Consulting, Braze, USASbusiso Kumalo | Group Chief Marketing Officer, African Bank, South AfricaSeth Gaffney | Co-Founder and Chief Strategy Officer, PREACHER, the NetherlandsSony Nichani | CEO, Publicis Groupe, IndonesiaThais Souza Nicolau | Marketing Director, Nomad, Brazil
A presença brasileira no shortlist reafirma a relevância e o prestígio do país na cena global da comunicação criativa. Os nomes selecionados refletem uma diversidade de expertises e posicionam o Brasil como uma voz ativa nas decisões que definem os rumos da publicidade mundial.
Para conferir a lista completa de jurados internacionais e mais detalhes sobre o festival, acesse o site oficial do [Clube de Criação](https://www.clubedecriacao.com.br/ultimas/cannes-lions-2025-15/).